Serving San Francisco and the East Bay

Member Profile

Kimberly Pugh, Principal, YurPath Solutions; Board Member Accelerated Corporate Growth (ACG) and FWSF

Kimberly PughKim, a recent FWSF board member (Alliance Committee Chair), has been a member of FWSF since 2009. Her company, YurPath Solutions, helps B2B companies unearth customer and employee insights and develop the essential processes that lead to an improved customer experience and, ultimately, to increased revenue.

She’s advising the FWSF Member Services Committee on onboarding and member-retention strategies, and became a member because “I wanted to promote and interact with women in finance and financial services. Through FWSF, I feel I’ve contributed to advancing women in finance through our scholarship fund and educational events. I've also had the opportunity to get to know a dynamic group of members in many facets of finance and financial services.” Kim’s goal with the Alliance Committee? She aims “to provide an even broader spectrum of events and networking opportunities for our FWSF members.”

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